Hook00:12–00:27
Music promotion through real creators
Test your track with TikTok creators
One way to test
Three clips, three angles
1 / 3
Work example
@_mimi_er19.7Kfollowers
Don’t guess which part will land. Test a few clips with different creators and see how people respond. You can make an offer from $1 per video.
Protected payment · if the creator doesn’t complete the order, the money returns to your balance
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What can $50 do for your track?
Set a budget to see your options across the full marketplace and preview a few real creator videos.
$
Calculating your options…
Below are a few matching examples. The selection refreshes with every new estimate.
See all creators
Create an account to see the full list and send offers
Promotion without a blind bet
Test first. Then scale.
Split the budget across a few ideas, compare real results, and continue with the one that already gets a response.
Add a track to testOne big bet
The whole budget in one video, what worked remains unclear.
$1001 video?
The IWBL approach
Example budget splitOne budget becomes a series of tests
01 · Test the clips
- Hook00:12–00:27$15
- Verse00:38–00:53$15
- Drop00:54–01:09$15
02 · Compare
HookBest response
03 · Scale
Next budget
$50to the hook
How to start
Two paths. One protected order.
Choose a creator by their work, or publish your track and receive ideas. From there, the terms, video, and payment stay in one order.
See the work firstBrowse creator workCompare real videos, views, audience, and price before sending an offer.Explore creatorsHear ideas firstPublish your track for freeCreators listen and suggest their price and angle. You decide who to continue with.Add a track
Both paths meet here
The agreement stays in the order
- Before workConcept, price, and deadline are agreed
- During the orderChat and the finished video stay together
- After reviewThe creator is paid after your approval
Reviews
Musicians already promoting tracks
What musicians value when choosing creators and managing orders.
Anomy5
Artist
It is easier to compare creators by price, examples, and stats before sending an offer.
01 / 02
FAQ
How many views can a video get?
It depends on the creator and track. You can see each creator's stats before ordering to estimate the potential reach.
What tracks work best on TikTok?
There is no universal formula. Review creators' previous work and choose those whose format fits your track.
How does payment work?
The musician pays through IWBL before work starts. If the order is cancelled under platform rules, the money returns to the balance.
How much does it cost?
Publishing your first track is free. For 24 hours after registration, access the first 20 creators matching your filters and everyone who responds to your track; chat and place orders with them. A subscription opens the full catalog. After that, new collaborations require a paid 30-day plan with no automatic charges; see the plans for current prices. Creator videos are paid separately at the agreed price.
Are there any fees?
Before a balance top-up, IWBL shows the fee and final amount. Payment only starts after you confirm it.
Creator catalog, offers, and payment in one place
Find creators for your track
Upload a track for free, compare creators, and pay for orders through IWBL.